My book cover: Orange is the New Orange
By Jennifer 8. Lee | June 14, 2007
So here it is: my orange orange cover.
It’s what I call Gates-of-Central-Park orange, which is admittedly eye-catching and “in” right now. A lot of people have complained about the “cognitive dissonance” of “fortune cookie” on a soy sauce packet (which isn’t cognitive dissonance at all per psychology definitions, but rather “incongruity”). There are no fortune cookies on my cover. As I was told, there is no wit in being obvious. My thought: yes. but there may be sales in being obvious.
Re the color: as my friend Daniel J. Hemel put it: “As for the orange, well, I think red would have weird Communist overtones and yellow would be way politically incorrect.”
Topics: Book Musings, Fortune Cookies | 1 Comment »
Whatever happened to The Long March of General Tso?
By Jennifer 8. Lee | June 14, 2007
If you are here, you will notice that my book on Chinese food is no longer called The Long March of General Tso, as reported previously.
Many people are sad about this, I among them. This brilliant title was conceived by my colleague Michael Luo. But the logic by my editor was this: If you already know the book is on Chinese food, then you will think it is incredibly witty. But if you saw it in a book store though, would you think it’s about Qing dynasty military strategy?
Topics: Book Musings, General Tso | No Comments »
I’m 34% off!
By Jennifer 8. Lee | June 13, 2007
V.V. Ganeshananthan (whom we call Sugi) pointed out to me a few weeks ago that my book, The Fortune Cookie Chronicles, was already on sale on Amazon (if you buy by clicking through that link, I get like 4% commission) — which shocked me as I had not turned even turned in my manuscript. I clicked and indeed, there it was, listed at 320 pages with the bright orange cover with the soy sauce packet to be published in March 2008. It was $16.49 — 34% off! I thought, “My goodness! I don’t even know how long my book is yet. How does Amazon know?”
Topics: Book Musings | 1 Comment »
Dreamhost, WordPress and MySQL
By Jennifer 8. Lee | June 13, 2007
Okay. I just registered for hosting at Dreamhost and installed WordPress.
And indeed, as my friend promised, it was one-click installation + typing in some fields. I had a little stumble with trying to figure out a good nomenclature for the mysql database, as ‘wordpress’ and ‘blog’ (recommended) were being used elsewhere in the Dreamhost world.
Topics: Blogging Musings | No Comments »