{"id":2804,"date":"2009-10-26T08:04:21","date_gmt":"2009-10-26T13:04:21","guid":{"rendered":"http:\/\/www.fortunecookiechronicles.com\/blog\/?p=2804"},"modified":"2009-10-26T08:11:30","modified_gmt":"2009-10-26T13:11:30","slug":"type-how-long-into-googleits-not-what-you-think","status":"publish","type":"post","link":"http:\/\/www.fortunecookiechronicles.com\/blog\/2009\/10\/26\/type-how-long-into-googleits-not-what-you-think\/","title":{"rendered":"Type &#8220;How Long&#8221; into Google&#8230;It&#8217;s Not What You Think"},"content":{"rendered":"<p>A while ago, Google introduced an <a href=\"http:\/\/www.google.com\/support\/websearch\/bin\/answer.py?hl=en&#038;answer=106230\">auto-suggest function<\/a> based on what other people commonly searched for. I have found this immensely helpful, and it gives you a peak into what other people are thinking about. (This seems obvious now, but was not so much when I wrote a <a href=\"http:\/\/www.nytimes.com\/2002\/11\/28\/technology\/circuits\/28goog.html\">2002 article about Google&#8217;s logs<\/a>).<\/p>\n<p>It&#8217;s particularly interesting when you type out generic questions &#8212; of the sort of who, what, where, when, why &#8212; and how because it aggregates across all questions that begin that way.<\/p>\n<p>Here is what you you when you begin typing &#8220;how long&#8221; into Google. It&#8217;s not what you think! Essentially it seems that people care about substances in their bodies, corn and pregnancy (with a shout-out to international travel).<\/p>\n<p><a href=\"http:\/\/www.fortunecookiechronicles.com\/blog\/wp-content\/uploads\/2009\/10\/how-long.png\"><img decoding=\"async\" class=\"alignnone size-full wp-image-2799\" title=\"how-long\" src=\"http:\/\/www.fortunecookiechronicles.com\/blog\/wp-content\/uploads\/2009\/10\/how-long.png\" alt=\"\" width=\"450\" srcset=\"http:\/\/www.fortunecookiechronicles.com\/blog\/wp-content\/uploads\/2009\/10\/how-long.png 482w, http:\/\/www.fortunecookiechronicles.com\/blog\/wp-content\/uploads\/2009\/10\/how-long-300x252.png 300w\" sizes=\"(max-width: 482px) 100vw, 482px\" \/><\/a><\/p>\n<p><!--more--><br \/>\nIf you type in &#8220;what is average&#8221; you see people worry about their bodies (and sex) plus intelligence (and their proxies). Theres is a to personal finances. (I still don&#8217;t understand the typo made it into the top ten recommendations)<\/p>\n<p><a href=\"http:\/\/www.fortunecookiechronicles.com\/blog\/wp-content\/uploads\/2009\/10\/what-is-average.png\"><img decoding=\"async\" class=\"alignnone size-full wp-image-2800\" title=\"what-is-average\" src=\"http:\/\/www.fortunecookiechronicles.com\/blog\/wp-content\/uploads\/2009\/10\/what-is-average.png\" alt=\"\" width=\"450\" srcset=\"http:\/\/www.fortunecookiechronicles.com\/blog\/wp-content\/uploads\/2009\/10\/what-is-average.png 471w, http:\/\/www.fortunecookiechronicles.com\/blog\/wp-content\/uploads\/2009\/10\/what-is-average-300x262.png 300w\" sizes=\"(max-width: 471px) 100vw, 471px\" \/><\/a><\/p>\n<p>If you rephrase it to just &#8220;average,&#8221; temperatures and typing speed also make an appearance.<br \/>\n<a href=\"http:\/\/www.fortunecookiechronicles.com\/blog\/wp-content\/uploads\/2009\/10\/average.png\"><img decoding=\"async\" class=\"alignnone size-full wp-image-2801\" title=\"average\" src=\"http:\/\/www.fortunecookiechronicles.com\/blog\/wp-content\/uploads\/2009\/10\/average.png\" alt=\"\" width=\"450\" srcset=\"http:\/\/www.fortunecookiechronicles.com\/blog\/wp-content\/uploads\/2009\/10\/average.png 478w, http:\/\/www.fortunecookiechronicles.com\/blog\/wp-content\/uploads\/2009\/10\/average-300x249.png 300w\" sizes=\"(max-width: 478px) 100vw, 478px\" \/><\/a><\/p>\n<p>And last, if you type in &#8220;what is,&#8221; you can see Twitter is really confusing people.<\/p>\n<p><a href=\"http:\/\/www.fortunecookiechronicles.com\/blog\/wp-content\/uploads\/2009\/10\/what-is.png\"><img decoding=\"async\" class=\"alignnone size-full wp-image-2803\" title=\"what-is\" src=\"http:\/\/www.fortunecookiechronicles.com\/blog\/wp-content\/uploads\/2009\/10\/what-is.png\" alt=\"\" width=\"450\" srcset=\"http:\/\/www.fortunecookiechronicles.com\/blog\/wp-content\/uploads\/2009\/10\/what-is.png 470w, http:\/\/www.fortunecookiechronicles.com\/blog\/wp-content\/uploads\/2009\/10\/what-is-300x262.png 300w\" sizes=\"(max-width: 470px) 100vw, 470px\" \/><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>A while ago, Google introduced an auto-suggest function based on what other people commonly searched for. I have found this immensely helpful, and it gives you a peak into what other people are thinking about. (This seems obvious now, but was not so much when I wrote a 2002 article about Google&#8217;s logs). It&#8217;s particularly [&hellip;]<\/p>\n","protected":false},"author":4,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[4,21],"tags":[150,151],"class_list":["post-2804","post","type-post","status-publish","format-standard","hentry","category-musings","category-quirky","tag-google","tag-search"],"jetpack_featured_media_url":"","jetpack_shortlink":"https:\/\/wp.me\/p2pydS-Je","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"http:\/\/www.fortunecookiechronicles.com\/blog\/wp-json\/wp\/v2\/posts\/2804","targetHints":{"allow":["GET"]}}],"collection":[{"href":"http:\/\/www.fortunecookiechronicles.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/www.fortunecookiechronicles.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/www.fortunecookiechronicles.com\/blog\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"http:\/\/www.fortunecookiechronicles.com\/blog\/wp-json\/wp\/v2\/comments?post=2804"}],"version-history":[{"count":5,"href":"http:\/\/www.fortunecookiechronicles.com\/blog\/wp-json\/wp\/v2\/posts\/2804\/revisions"}],"predecessor-version":[{"id":2809,"href":"http:\/\/www.fortunecookiechronicles.com\/blog\/wp-json\/wp\/v2\/posts\/2804\/revisions\/2809"}],"wp:attachment":[{"href":"http:\/\/www.fortunecookiechronicles.com\/blog\/wp-json\/wp\/v2\/media?parent=2804"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/www.fortunecookiechronicles.com\/blog\/wp-json\/wp\/v2\/categories?post=2804"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/www.fortunecookiechronicles.com\/blog\/wp-json\/wp\/v2\/tags?post=2804"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}